Platform Optimisation

OUR CORE SERVICE

OUR CORE SERVICE

Designed to help businesses grow
sustainably on Swiggy & Zomato.
We analyse performance metrics—from Impressions to orders—identify gaps & optimise pricing, menu, positioning, discounting,
visibility, and ad spending

Aligning your brand with customer demand and platform algorithms.

Online Platform Optimisation

Online Platform Optimisation

Designed to help businesses grow sustainably on Swiggy & Zomato.
We analyse performance metrics—from Impressions to orders—identify gaps & optimise
pricing, menu, positioning, discounting, visibility, and ad spends aligning your brand
with customer demand and platform algorithms.
Designed to help businesses grow sustainably on Swiggy & Zomato.
We analyse performance metrics—from Impressions to orders—identify gaps & optimise pricing, menu, positioning, discounting, visibility, and ad spends aligning your brand with customer demand and platform algorithms.

Detailed Analtyics

Sales Forecasting

Pricing Strategy

Menu Optimisation

Profit/Loss Management

Ads Management

Discounting Strategy

Detailed Analtyics

Aggregator Management

Ads Management

Discounting Strategy

Aggregator Management

Menu Optimisation

Sales Forecasting

Pricing Strategy

Profit/Loss Management

WE ARE TRUSTED BY 500+ OUTLETS

WE ARE TRUSTED BY 500+ OUTLETS

At Suphal Media, we deep-dive into your entire Swiggy
and Zomato performance funnel—from impressions to conversions—to uncover what’s working, what’s leaking,
and what’s holding you back.
Using real-time data and platform analytics, we craft revenue-focused strategies across pricing, menu engineering, ads, and discounts—ensuring every click leads to a profitable order.


While you focus on what you do best - great food
and smooth operations - we handle everything else:
✓ Platform visibility
✓ Menu performance
✓ Campaign efficiency
✓ Margin protection
✓ Growth consistency
At Suphal Media, we deep-dive into your entire Swiggy and Zomato performance funnel—from impressions to conversions—to uncover what’s working, what’s leaking, and what’s holding you back.

Using real-time data and platform analytics, we craft revenue-focused strategies across pricing, menu engineering, ads, and discounts—ensuring every click leads to a profitable order.


While you focus on what you do best - great food and smooth operations - we handle everything else:

✓ Platform visibility ✓ Menu performance
✓ Campaign efficiency ✓ Margin protection
✓ Growth consistency
At Suphal Media, we deep-dive into your entire Swiggy and Zomato performance funnel—from impressions to conversions—to uncover what’s working, what’s leaking, and what’s holding you back. Using real-time data and platform analytics, we craft revenue-focused strategies across pricing, menu engineering, ads, and discounts—ensuring every click leads to a profitable order.

While you focus on what you do best - great food and smooth operations -
we handle everything else:


✓ Platform visibility ✓ Menu performance ✓ Campaign efficiency
✓ Margin protection ✓ Growth consistency

Platform Optimisation

Platform Optimisation

Focus on the operations and we'll do the rest

Focus on the operations and we'll do the rest

Focus on the operations and we'll do the rest

PLATFORM OPTIMISATION

👋

Hello Aditya,

Today in sales

₹12,472

Customers reached

456

Orders Today

124

+15%

New customers

50

-3%

Delivered

110

+36%

Returning

256

+25%

Most polular

Chicken Biryani

Least popular

Pizza Zucchini

👋

Hello Aditya,

Today in sales

₹12,472

Customers reached

456

Orders Today

124

+15%

New customers

50

-3%

Delivered

110

+36%

Returning

256

+25%

Most polular

Chicken Biryani

Least popular

Pizza Zucchini

👋

Hello Aditya,

Today in sales

₹12,472

Customers reached

456

Orders Today

124

+15%

New customers

50

-3%

Delivered

110

+36%

Returning

256

+25%

Most polular

Chicken Biryani

Least popular

Pizza Zucchini

All detailed data

reports in one place

All detailed data

reports in one place

Streamlined strategy

for multiple locations

Keep track of marketing

spends & campaigns

Fully customisable plan

to suit your business best

All detailed data

reports in one place

Streamlined strategy

for multiple locations

Keep track of marketing

spends & campaigns

Keep track of marketing

spends & campaigns

Fully customisable plan to

suit your business best

Awaiting order

In delivery

Banjara Hills

12:20 PM

Call Customer

💬

Active drivers

Zaheer Khan

21 deliveries Today

Get Support

👋

New Customers

Calling

Answer call

Awaiting order

In delivery

Banjara Hills

12:20 PM

Call Customer

💬

Active drivers

Zaheer Khan

21 deliveries Today

Get Support

👋

New Customers

Calling

Answer call

A SUSTAINABLE APPROACH

A SUSTAINABLE APPROACH

Optimised Strategy means more profit margins

Optimised Strategy means more profit margins

Optimised Strategy means more profit margins

Online food delivery might look like a volume game—but without the right strategy, it’s easy to lose money on every extra order. High platform commissions, mistargeted discounts, inefficient ads, and poor menu flow silently eat into your margins.
That’s where optimisation steps in - helping you make smarter pricing decisions, reduce unnecessary spends, and improve conversion across the board.
It’s not just about being on Swiggy or Zomato - it’s about winning there.
Because in the world of online ordering, profits aren’t cooked in the kitchen - they’re engineered in the backend.

Online food delivery might look like a volume game—but without the right strategy, it’s easy to lose money on every extra order. High platform commissions, mistargeted discounts, inefficient ads, and poor menu flow silently eat into your margins.
That’s where optimisation steps in - helping you make smarter pricing decisions, reduce unnecessary spends, and improve conversion across the board.
It’s not just about being on Swiggy or Zomato - it’s about winning there.
Because in the world of online ordering, profits aren’t cooked in the kitchen - they’re engineered in the backend.

Online food delivery might look like a volume game—but without the right strategy, it’s easy to lose money on every extra order. High platform commissions, mistargeted discounts, inefficient ads, and poor menu flow silently eat into your margins.
That’s where optimisation steps in - helping you make smarter pricing decisions, reduce unnecessary spends, and improve conversion across the board.
It’s not just about being on Swiggy or Zomato - it’s about winning there.
Because in the world of online ordering, profits aren’t cooked in the kitchen - they’re engineered in the backend.

Optimised Marketing Spends

Consistent Growth

Healthier PnL Statements

Higher Margins per Order

Your online performance has a story.
We decode it, optimise it,
and help it scale.

ANALYTICS

We don’t just
track numbers.
We translate them
into profit.

Sales & Funnel Analytics

We monitor your sales in real-time and determine patterns for growth.

Menu Intelligence

Track your campaigns with multiple metrics and correlation to in-house data.

Cost & Campaign Metrics

Help your employees perform their best, take the time off when needed and more.

ANALYTICS

We don’t just track numbers. We translate them into profit.

We don’t just track numbers. We translate them into profit.

Your online performance has a story. We decode it, optimise it, and help it scale.
Your online performance has a story. We decode it, optimise it, and help it scale.
Sales & Funnel Analytics

From impressions to orders, we track how diners interact with your brand—so you know exactly where you’re converting and where you're bleeding.

Menu Intelligence

Spot your heroes, drop the fillers. We analyse product-level data to shape smarter menus, pricing, and daypart strategies.

Cost & Campaign Metrics

Ad spends, discounts, commissions—every rupee is tracked, measured, and refined to boost ROI and safeguard your margins.

Sales this month

10L

5L

1L

👍 150%

🚩

🏆

Best seller

Chicken Burger

2390 sold this month

+15%

4.7 average rating

+14%

I love the texture of the patty. Perfectly Cooked!

Aditya, Bangalore

+25%

+21%

Growth in sales

this month

Sales this month

10L

5L

1L

👍 150%

🚩

🏆

Best seller

Chicken Burger

2390 sold this month

+15%

4.7 average rating

+14%

Loved the texture of the patty.

Aditya, Bangalore

+25%

+21%

Growth in sales

this month

Choose your plan

Monthly Billing

Quarterly Billing

Save upto 33%

Single Restaurant

₹25000

/month

1 Outlet Only

Full Aggregator Management

Data Tracking & Funnel Insights

End-to-End Growth Strategy

Monthly Consultation Calls

Menu Engineering, Ad Optimisation & Profitability Review

Small Chain

🏆

Bestseller

₹45000

/month

Upto 4 Outlets (Single Brand)

Multi-Outlet Performance Tracking & Benchmarking

Centralised Menu & Offer Strategy

Zone-Level Ad & Discount Planning

Dedicated Account Manager for Faster Execution

Monthly Growth Review + Action Roadmap

Large Chains

₹100000

/month

Upto 15 Outlets (Multi-brand Supported)

Brand-Wise & Outlet-Wise Analytics

Bi-Weekly Performance Check-ins

Custom Campaign Planning for Each Brand

Priority Support & Strategy Intervention from Suphal Leadership

Choose your plan

Quarterly Billing

upto 33% Off

Single Restaurant

₹25000

/month

1 Outlet Only

Full Aggregator Management

Data Tracking & Funnel Insights

End-to-End Growth Strategy

Monthly Consultation Calls

Menu Engineering, Ad Optimisation & Profitability Review

Small Chain

🏆

Bestseller

₹45000

/month

Upto 4 Outlets (Single Brand)

Multi-Outlet Performance Tracking & Benchmarking

Centralised Menu & Offer Strategy

Zone-Level Ad & Discount Planning

Dedicated Account Manager for Faster Execution

Monthly Growth Review + Action Roadmap

Large Chains

₹100000

/month

Upto 15 Outlets (Multi-brand Supported)

Brand-Wise & Outlet-Wise Analytics

Bi-Weekly Performance Check-ins

Custom Campaign Planning for Each Brand

Priority Support & Strategy Intervention from Suphal Leadership

Choose your plan

Monthly Billing

Quarterly Billing

Save upto 33%

Single Restaurant

₹25000

/month

1 Outlet Only

Full Aggregator Management

Data Tracking & Funnel Insights

End-to-End Growth Strategy

Monthly Consultation Calls

Menu Engineering, Ad Optimisation & Profitability Review

Small Chain

🏆

Bestseller

₹45000

/month

Upto 4 Outlets (Single Brand)

Multi-Outlet Performance Tracking & Benchmarking

Centralised Menu & Offer Strategy

Zone-Level Ad & Discount Planning

Dedicated Account Manager for Faster Execution

Monthly Growth Review + Action Roadmap

Large Chains

₹100000

/month

Upto 15 Outlets (Multi-brand Supported)

Brand-Wise & Outlet-Wise Analytics

Bi-Weekly Performance Check-ins

Custom Campaign Planning for Each Brand

Priority Support & Strategy Intervention from Suphal Leadership

What Our Clients Say

Our customer are our top priority, let’s
hear what they have to say.
  • "Suphal was amazing for me coming from a non FnB background - they handled setting up my business and helped streamline and understanding aggregators better. We always got the needed support to scale online."

    Sindhu, Tai Tai Creamery

  • "My orders have increased by 3x in 4 months. We wish to continue to grow with your support and detailed understanding of the ecosystem."

    Nadeem, MS Mandi

  • "Suphal has been working with us for over a year now, and their impact has been remarkable. They excel at strategic planning and driving business growth, but what truly sets them apart is how closely they work with brand owners."

    Hrithik Singh, Swiss Castle

  • "Within just 20 days of onboarding with SUPHAL, our sales grew by 28% while keeping marketing and discount burn under control. Now we now have a clear roadmap for the next few quarters to scale even further."

    Rohini Nair, Bambai Tapri

  • "They've helped me build my brand from the ground up by reaching customers effectively. They handled everything end-to-end - from ads to campaign management and optimization - making the process seamless."

    Rushendra, Istham Kitchen

  • "Suphal Media transformed our presence on Swiggy and Zomato into a true growth engine. With their structured optimization strategies, data-led decision-making, and relentless focus on results, we witnessed a measurable surge in visibility, order volumes, and revenue. Their professionalism and execution discipline truly set them apart."

    Ponnada Manoj, Simply Parotta

What Our Clients Say

Our customer are our top priority, let’s
hear what they have to say.
  • "Suphal was amazing for me coming from a non FnB background - they handled setting up my business and helped streamline and understanding aggregators better. We always got the needed support to scale online."

    Sindhu, Tai Tai Creamery

  • "My orders have increased by 3x in 4 months. We wish to continue to grow with your support and detailed understanding of the ecosystem."

    Nadeem, MS Mandi

  • "Suphal has been working with us for over a year now, and their impact has been remarkable. They excel at strategic planning and driving business growth, but what truly sets them apart is how closely they work with brand owners."

    Hrithik Singh, Swiss Castle

  • "Within just 20 days of onboarding with SUPHAL, our sales grew by 28% while keeping marketing and discount burn under control. Now we now have a clear roadmap for the next few quarters to scale even further."

    Rohini Nair, Bambai Tapri

  • "They've helped me build my brand from the ground up by reaching customers effectively. They handled everything end-to-end - from ads to campaign management and optimization - making the process seamless."

    Rushendra, Istham Kitchen

  • "Suphal Media transformed our presence on Swiggy and Zomato into a true growth engine. With their structured optimization strategies, data-led decision-making, and relentless focus on results, we witnessed a measurable surge in visibility, order volumes, and revenue. Their professionalism and execution discipline truly set them apart."

    Ponnada Manoj, Simply Parotta

Let Suphal boost your Orders!

Let Suphal boost
your Orders!

Join 500+ restaurants and cafes that are already using Suphal and growing their reach, revenue and sales.
Join 500+ restaurants and cafes that
are already using Suphal and growing
their reach, revenue and sales.

+25%

+31%

Progress in sales

this month

+31%

Progress in sales

this month

Office Address

LVS Arcade, 71, Madhapur Rd, Jubilee Enclave, HITEC City, Hyderabad, Telangana 500081

Social Media

© Copyright 2025. All rights Reserved.

Office Address

LVS Arcade, 71, Madhapur Rd, Jubilee Enclave, HITEC City, Hyderabad, Telangana 500081

Social Media

© Copyright 2025. All rights Reserved.

Office Address

LVS Arcade, 71, Madhapur Rd, Jubilee Enclave, HITEC City, Hyderabad, Telangana 500081

Social Media

© Copyright 2025. All rights Reserved.